Website for Dental Office of Dr. Mark and Dr. Goldstein
Family Dentistry of Dr. George Mark and Dr. Judith Goldstein is a dental practice in Stoughton, MA in Boston's South Shore. Dr. Goldstein and Dr. Mark have been in practice for 20+ years and have received rave reviews from their patients. Their website was 10 years old when they hired Brown Couch Consulting to redesign the site from scratch.
On the right, you can see a snapshot of the website before Brown Couch Consulting was hired to redo the site. Although the site had a very good welcoming feel, it was all image based. The text you see on the front page is an image, which is a problem for search engines. Also, the site was made with tables and did not follow SEO guidelines for titles and meta tags.
With the design and development effort, we wanted to create a website that was clean and welcoming. Here is a snapshot of the current site:
This website includes images on every page that create a real human interaction for the visitor; there are also pages with staff images so a patient will know the right person to contact for a question and can put a face to a name. The text has been updated to include the most recent services and upgrades in equipment. We've also included a map to help patients find the office. All this, with backend improvements like traffic monitoring software have increased traffic and improved visitor to patient conversion rate.